STARDOM is changing its long-standing approach to fan-shot footage, easing restrictions on video recording at live events just as its marquee 5 Star Grand Prix tournament gets underway. The Japanese women’s wrestling promotion had banned in-venue recording outright, but starting now, fans will be permitted to capture short clips under a new set of guidelines designed to grow the promotion’s audience beyond Japan.
Under the updated policy, fans can record video for up to 30 seconds at a time. Any clips posted online must have entrance music either muted or swapped out, and recording can’t disrupt other fans or the wrestlers themselves. The guidelines also lay out rules covering photography, editing, monetization, AI-generated content, and general social media uploads — an unusually detailed framework for a promotion that previously allowed none of it.
STARDOM framed the shift as a way to let its supporters become part of its marketing engine. “These guidelines aim to spread the appeal of Stardom to more people through the submission of photos, videos, impressions, fan art, and other content by fans,” the company said in its announcement. Company president Taro Okada echoed that sentiment, saying the change is meant to build “a better environment” for both longtime fans and newcomers. “This decision is made so that all of you fans can enjoy yourselves, and so that Stardom can spread even further and wider,” Okada said, adding that the goal is for wrestlers, staff, and fans alike to enjoy events “without causing any trouble to anyone.”
The timing lines up with STARDOM’s broader international push. The 5 Star Grand Prix opens on Saturday, July 18, with English-language commentary available for the opening night and for the tournament finals on August 18 and August 23. The promotion recently launched a dedicated English-language YouTube channel as part of that same expansion effort.
Opening night also carries crossover appeal for AEW fans, as the Artist of Stardom Championship will be on the line when AEW’s Triangle of Madness — Thekla, Julia Hart, and Skye Blue — challenge titleholders Ami Sohrei, Hina, and Lady C. With looser recording rules now in place, expect no shortage of clips from that match circulating online in the days that follow.
Reporting and match coverage produced by the PW Exclusive team. Articles under this byline are drafted with AI assistance and reviewed before publication — see our editorial standards for how we work.
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