Missy Hyatt has found a buyer for one of the more unusual pieces of wrestling memorabilia to hit the market in recent memory. The self-proclaimed “First Lady of Professional Wrestling” closed out an auction for one of her breast implants, with the final bid landing at $2,000.
Hyatt kicked off the sale roughly a week before it closed, opening the bidding at $1,500 with a pitch that leaned fully into the absurdity of the offering. “Hey. I have a unique collectible up for auction,” she wrote at the time. “Have you ever wanted to hold the First Lady of Professional Wrestling in your hands? Well, here is your chance.” The listing quickly made the rounds online, mixing genuine curiosity with the kind of gallows humor that tends to follow anything involving Hyatt, who has never shied away from courting attention during a career built as much on outrageous promotion as in-ring or broadcast work.
Hyatt has long occupied a singular lane in wrestling history. A pioneer as one of the first prominent women to work as an on-camera interviewer and personality in a business that offered few such roles in the 1980s and ’90s, she built a name across NWA, WCW, and ECW by embracing a bombastic, tabloid-ready persona rather than shying away from it. Decades later, she’s remained a fixture on the wrestling nostalgia circuit — doing shoot interviews, podcast appearances, and now, apparently, novelty memorabilia auctions that only she could pull off.
It’s the kind of story that wouldn’t work for almost anyone else in the business, but it fits comfortably within the persona Hyatt has cultivated for close to four decades. Wrestling memorabilia auctions have become a legitimate cottage industry in recent years, with everything from ring-worn gear to title belts and personal collections fetching serious money from collectors chasing a piece of history. Hyatt’s sale is obviously a different animal — more stunt than serious collectible — but it generated buzz precisely because it played into her long-running reputation as one of the most unfiltered, self-aware characters wrestling has ever produced.
There’s no word on who placed the winning $2,000 bid or what they plan to do with their purchase, and Hyatt hasn’t detailed further plans for future sales. But given her track record for generating headlines with minimal effort, it wouldn’t be shocking if this isn’t the last time she finds a creative way to monetize her own legend. For now, the auction stands as one more entry in a career full of moments nobody could have scripted — including, evidently, this one.
Reporting and match coverage produced by the PW Exclusive team. Articles under this byline are drafted with AI assistance and reviewed before publication — see our editorial standards for how we work.
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