Dios Azul Tequila Named Official Tequila Partner of AEW x NJPW Forbidden Door

All Elite Wrestling has landed a new sponsorship deal ahead of one of its biggest events of the year. Dios Azul Tequila has been named the official tequila partner of AEW x NJPW Forbidden Door, the joint pay-per-view event scheduled for June 28th in San Jose, California.

The partnership was formally announced by AEW, with Dios Azul becoming the latest brand to align itself with the annual crossover showcase between AEW and New Japan Pro-Wrestling. Forbidden Door has grown into one of the most anticipated events on the wrestling calendar since its debut, bringing together top talent from both promotions for a card that typically features a blend of AEW championships and NJPW titles on the line.

Sponsorship deals like this one reflect the continued commercial momentum AEW has built around its marquee events. Pairing a premium spirits brand with an event of Forbidden Door’s profile makes sense from a marketing standpoint — the show draws a broad international audience, both in-building and on pay-per-view, giving a brand like Dios Azul meaningful exposure across multiple platforms.

With San Jose set as the host city and the date locked in for late June, AEW and NJPW are expected to begin rolling out more details on the card in the weeks ahead. The Dios Azul announcement is one of the first major promotional moves surrounding the event, signaling that the buildup to Forbidden Door is officially underway.