Austin Creed and Kofi didn’t just make their All Elite Wrestling debuts — they walked away as champions in the process. The pair, teaming under the name The New Level, entered AEW’s Trios Roulette Royale as the wild card partners for Swerve Strickland and left Wembley Stadium as the new AEW World Trios Champions.
The match began on The Buy In and rolled into the main card of AEW All In: London, with Creed, Kofi and Strickland entering last as the seventh and final team. Their arrival to A$AP Ferg’s “New Level” set off a massive reaction from the Wembley crowd, who were seeing both men step into an AEW ring for the first time.
Once the entrance pop settled, the trio wasted little time proving they belonged. Kofi came dangerously close to elimination late in the bout, but a combination of his trademark battle-royal escape instincts and some well-timed help from Prince Nana kept him in the fight. In the closing sequence, Creed and Kofi teamed up to toss Claudio Castagnoli and PAC of the Death Riders over the top rope for the deciding eliminations, crowning Creed, Kofi and Strickland as the new champions.
It’s a landmark moment for both men, who spent years as half of WWE’s New Day alongside Big E before their surprising arrivals in AEW. Debuting in a multi-man title match rather than a straightforward singles or tag appearance let AEW maximize the surprise factor while immediately establishing Creed and Kofi as legitimate players rather than novelty debuts — and pairing them with Strickland, one of the promotion’s top stars, signals that this new trio isn’t being positioned as a one-off.
The Trios Championship picture has been a hotbed of shifting alliances and chaotic multi-team matches for much of AEW’s history, and a Roulette Royale format is a fitting way to crown new champions with this much star power attached. Adding two former WWE mainstays into the mix instantly raises the stakes for the division and gives AEW a fresh, high-profile act to build around heading out of All In.
It also continues a run of splashy, unpredictable debuts for the promotion’s biggest shows, reinforcing All In’s reputation as the stage where AEW likes to drop its most surprising cards. The Death Riders’ Claudio Castagnoli and PAC, meanwhile, will presumably be looking to reclaim the titles they just lost in such dramatic fashion.
For Creed and Kofi, though, Sunday was about the moment itself — stepping into AEW for the first time and immediately having championship gold to show for it. Where The New Level goes from here, and how long Death Riders wait for their rematch, will be one of the storylines to watch as AEW moves forward from All In: London.
Reporting and match coverage produced by the PW Exclusive team. Articles under this byline are drafted with AI assistance and reviewed before publication — see our editorial standards for how we work.
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