AEW Holds Post-Redemption Media Scrum In Montreal

AEW wrapped its Redemption event in Montreal, Quebec on Sunday, July 26, 2026, with the promotion following the show with its now-customary post-show media scrum. As is typical for these sessions, the scrum gives talent and company officials a chance to speak with press immediately after the matches wrap, offering additional context on the night’s outcomes and hints at where storylines go from here.

AEW has increasingly leaned on these post-show scrums as a promotional tool, using them to extend the shelf life of pay-per-view and special events beyond the final bell. For a market like Montreal, which doesn’t get AEW events as often as some of the promotion’s regular U.S. stops, the scrum also serves as a chance to gauge how the show landed with a passionate Quebec crowd and whether the company plans to return to the city again in the future.

Redemption itself slots into AEW’s busy summer schedule, a stretch that has seen the company continue to experiment with branded, one-off event names alongside its established pay-per-view slate. Placing a show in Montreal also fits AEW’s broader strategy of expanding into Canadian markets that have historically shown strong support for pro wrestling, giving the promotion another data point on where international expansion could make sense down the line.

While the scrum footage itself will fill in specifics on what was actually addressed by talent and executives, its existence underscores how much value AEW continues to place on transparency and post-show storytelling as part of its media strategy. Fans looking for follow-up on Redemption’s fallout, or any hints about what’s next on the AEW calendar, will want to keep an eye on that scrum video as it circulates.

As always, the real test will be how any threads teased in Montreal play out on the next editions of Dynamite and Collision, where AEW typically picks up the pieces from its special events. Redemption may end up being remembered less for what happened in the ring and more for how the company chooses to build off of it in the weeks ahead.